Callicarpa bodinieriNever have I seen a more beautiful berry appear during the autumn months.. it is such a treasure of a plant. With almost insignificant flowers appearing during the summer but waiting to produce their purple metallic magic from September onwards.

I have used this plant in ‘Dingly Dell’ planting schemes with a combination of evergreen screening plants to create just the right amount of seclusion with lots of colour and interest across the seasons.

This is a ‘must have’ plant for anyone who wants beauty and colour during the autumn months and has a passion for purple!

Where to grow
Callicarpa bodinieri var giraldii ‘Profusion’ (Beauty berry ‘Profusion’) will reach a height of 4m and a spread of 2.5m after 10-20 years.

Suggested uses
Beds and borders, Flower Arranging, Cottage/Informal.

Plant in fertile, free draining soil in full sun or light shade. Provide shelter from cold, drying winds.

Soil type
Chalky, Clay, Loamy, Sandy (will tolerate most soil types).

Soil drainage

Soil pH
Acid, Alkaline, Neutral.

Partial Shade, Full Sun.

North, South, East, West.

Exposed, Sheltered.

UK hardiness
Hardy (H4).